With 600 million active users worldwide, WhatsApp Messenger is the most popular messaging app in the world, so here’s what it’s all about.
WhatsApp is an instant messaging app for smartphones that lets users exchange text, image, video and audio messages for free using the Internet. The app has started rolling out a voice-calling feature, and it allows you to share your location through an integrated mapping feature.
After the first ‘trial’ year, users subscribe to the app at an annual cost of 69p. This is very cheap considering how much it costs to send media messages by text, or to send messages abroad or while you are on holiday.
The app syncs with your phone number and address book and automatically adds those who have WhatsApp installed to a separate contacts list.
WhatsApp also lets you host group conversations, which is really handy if you are organising an event with people.
Last year Facebook bought WhatsApp for 22 million USD, and have said they are focussing on growing WhatsApp further, so it looks like it will be around for a while!
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